Website brief
The approved business, customer, offer, website goal, pages, proof, and primary action in one working record.
Launch & Main website package
REFRESH
Starting at $499Focused improvement for an existing supported website.
Who it is for
An existing Shopify, Wix, or Squarespace website that needs focused improvement rather than another layer of patches.
What is included
A complete website outcome, with clear boundaries.
Timing is confirmed after the existing-site review and priority scope.
- 01Existing-site review and priority plan
- 02Approved clarity, trust, usability, or conversion improvements
- 03Responsive and accessibility corrections within scope
- 04Search and measurement review
- 05Launch verification and 30 days of CARE
A visible working process
Know what has been decided, built, and checked.
Your project is supported by practical working records, not a string of informal messages. The detail in each record matches the size and scope of the package.
Page and content plan
A clear plan for the navigation, page jobs, key messages, required content, and important links.
Launch quality record
A documented review of mobile use, accessibility basics, forms, search setup, analytics, and the customer path.
Ownership handoff
The final website address, account ownership, known limitations, care period, and next recommended actions.
Signs it may be time
Problems a REFRESH can address.
- Visitors cannot quickly understand the business or what to do next
- Important pages feel dated, crowded, inconsistent, or hard to use on a phone
- Trust signals, calls to action, forms, or booking paths are weak or incomplete
- Search titles, page structure, analytics, or basic accessibility need attention
- The website has grown through patches and needs a focused, practical cleanup
Confirmed before purchase
What determines the improvement plan and price.
- The number of pages and customer paths that need improvement
- The condition of the current design, content, mobile experience, and platform setup
- Whether forms, booking, commerce, analytics, or third-party tools are involved
- Any search, migration, accessibility, or launch risk that must be protected
- Whether a focused improvement is still sensible or a rebuild would be better value
Your part
Provide the business facts and make the decisions.
- Provide the live website and owner-authorized collaborator access
- Explain the business priority and known constraints
- Approve the confirmed scope before checkout
Our part
Turn those decisions into a working website.
- Review the existing site
- Recommend the smallest useful scope
- Implement and verify the approved improvements
Boundaries
What keeps the project focused.
- Shopify, Wix, and Squarespace only
- Focused improvement, not an undefined redesign
- Unsupported platforms may be assessed for rebuild or migration
Here is what happens next
- 01Project Confirmed
- 02Business and Website Intake
- 03Website Plan
- 04Content and Assets
- 05Website Build
- 06Customer Review
- 07Launch and Handoff
- 0830 Days of CARE
The website and accounts are yours.
You own your domain, platform account, website, content, and connected business accounts.
30 days of CARE included.
Every completed website project includes 30 days of CARE at no charge. It does not automatically renew into a paid plan.
Know what you pay directly.
Platform subscriptions, domains, themes, apps, email, and other third-party services are purchased and owned by the customer unless specifically stated otherwise.
Supported platforms
Choose the platform around the business.
Launch & Main builds on Shopify, Wix, and Squarespace when the platform fits the website, customer path, and owner's needs.
Related website guidance
Make the next decision with better information.
Questions before you choose
Clear answers about the REFRESH package.
How do I know whether I need a refresh or a rebuild?
We review the current website first. If focused improvements will not solve the underlying problems, we will recommend a rebuild before confirming a project.
Which websites can you refresh?
REFRESH is for existing Shopify, Wix, and Squarespace websites when the platform and current setup can support the required improvements.
Will the website stay live during the work?
The launch plan depends on the platform and changes involved. We aim to protect the existing customer path and confirm any downtime or migration risk before work begins.
Can REFRESH improve search visibility?
It can address page structure, titles, internal links, mobile usability, content clarity, and technical basics within scope. It does not promise rankings or traffic results.
Do I purchase before the website review?
No. We review the website, confirm the sensible improvement plan, and provide the final scope and price before checkout.
Not sure this is the right fit?